At Branched, we respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our website.
By using https://branched.blog/ (the “Site”), you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site.
1. Who We Are
Branched is a technology blog based in the United Kingdom. We aim to provide educational and informative content on emerging digital technologies and trends.
If you have any questions about this policy or how we handle your data, please contact:
Email: [email protected]
2. What Information We Collect
We may collect and process the following categories of personal data:
- Contact information (e.g., name, email address) – when you subscribe to our newsletter or contact us directly.
- Usage data – including IP address, browser type, time spent on pages, and click behaviour, collected through cookies and analytics tools.
- Technical data – including device type, operating system, and referral sources.
- Optional user-generated content – such as comments or feedback.
We do not knowingly collect personal data from children under 13.
3. How We Use Your Information
We use your information to:
- Respond to enquiries or requests you submit
- Improve website performance and user experience
- Send newsletters or updates, only if you have opted in
- Monitor and analyse usage patterns for optimisation
- Maintain website security and prevent fraud
We will never sell your personal data to third parties.
4. Legal Basis for Processing
Under the UK GDPR, we rely on the following legal bases:
- Consent – where you have given clear permission (e.g., for email newsletters)
- Legitimate interests – to operate and improve our Site in ways users would reasonably expect
- Legal obligation – when required by law or regulation
5. Cookies and Tracking
We use cookies and similar technologies to improve your browsing experience. These may include:
- Strictly necessary cookies – for essential site functions
- Analytics cookies – to understand how visitors use our site (e.g., Google Analytics)
- Functional cookies – to remember preferences
You can control or disable cookies through your browser settings. For full details, please see our Cookie Policy.
6. Data Sharing and Disclosure
We may share your data with:
- Service providers – such as hosting, analytics, or newsletter platforms
- Legal authorities – where required to comply with legal obligations
- Business partners – only with your consent and for explicitly stated purposes
All data processors we use are contractually obligated to handle your data securely and lawfully.
7. Data Retention
We retain your personal data only as long as necessary for the purposes stated in this policy, or as required by law. You may request deletion of your data at any time by contacting us.
8. Your Rights
Under UK data protection law, you have the right to:
- Access your personal data
- Request correction of inaccurate data
- Request deletion of your data
- Object to or restrict processing
- Withdraw consent (where applicable)
- Lodge a complaint with the Information Commissioner’s Office (ICO)
For more information, visit www.ico.org.uk.
9. International Transfers
While we are based in the UK, some service providers may store data outside the UK. In such cases, we ensure that adequate safeguards (e.g., Standard Contractual Clauses) are in place.
10. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. Continued use of the site after changes constitutes acceptance of the updated terms.
